IDB and Citibeats: Social Understanding as an Enabler of Economic Growth and Cultural Heritage Preservation of the Amazon Region

Citibeats is proud to join and support IDB Lab, the innovation laboratory of the Inter-American Development Bank Group, the leading source of financing for improving lives in Latin America and the Caribbean, in a bioeconomic project designed to foster the financial, social, cultural and environmental growth of the Amazon basin area. 

The project promoted and financed by the Inter-American Development Bank (IDB), and powered by Citibeats‘ technology, focused on 7 countries (Bolivia, Brazil, Colombia, Ecuador, Guyana, Peru, and Suriname) and took into account different topics (health, security, biodiversity, education, investment, bioeconomy and more). 

The goal of the analysis was for the IDB to better measure, analyze, and implement new initiatives answering the specific needs of citizens working and/or living in the Amazon basin, a wide area – rightfully labelled as the “lungs of the planet”, generating about 20% of the world’s oxygen – that comprises different countries and represents the Earth’s most biodiverse region.

A fundamental part of what we do in the IDB is to closely monitor the citizens’ pulse. Our teams in the countries are a key part of this task and we have also incorporated AI tools to better understand complex civic scenarios.”

Richard Martínez, Vice President for Countries, IDB

From Social Listening to Social Impact

Thanks to Citibeats’ software for social understanding, the IDB was able to strengthen its direct dialogue with local and international stakeholders and listen to thousands of other voices to define a joint road map on bioeconomy-related projects.

Listening to understand citizens’ needs contains the seed for innovation because every innovation that has become a great business has the unavoidable condition of responding to people's real needs.”

Flavia Milano, Team Leader/ Operations/Civil Society Senior Specialist, IDB

In the short term, the project in collaboration with Citibeats will allow the IDB to promptly and proactively react with communication campaigns and quick interventions to respond and adjust policies and projects that better answer citizens’ challenges. In the medium and long term, it will help design projects and allocate funds to those areas or sectors in greater need (for example, to foster access to credit to women in the basin, improve the sanitary conditions for people and the environment, promote recycling policies, methods to save water, and technological developments to monitor and counteract illegal activities, from artisanal mining to poaching).

Citibeats: Understand How Society Changes in Real Time

The IDB project used two different methods to collect data: CivicLytics, the AI tool powered by Citibeats to process and analyze open civic data freely expressed by citizens on the Internet; and data on demand.

Citibeats’ ethical technology has been conceived to use data to give voice to all citizens in real time, respecting their privacy and reducing gender-based bias, to be continually updated about citizens’ opinions and necessities, and create a better, smarter, and more inclusive society. Our language-agnostic and culturally adaptable platform gives any institution or organization a qualitative and temporal edge that traditional survey methods or the media cannot compete with. The time factor is of essential importance as it hugely helps improve citizens’ living conditions.

All these characteristics proved to be essential for the IDB research analysis in the Amazon region, offering a series of actionable insights and giving voices to many people that otherwise would have very likely remained unheard.

The IDB project powered by Citibeats’ software is a great example of how technology (namely an AI platform for social understanding) can contribute to actively and practically improve the living conditions of people and the environment. It is also one of the finest cases of how data can be used for understanding what matters to people, at scale, and help protect communities and a natural resource that is unique for our planet. Citibeats’ technology helps monitor complex narratives and collect unstructured data to deliver gender-unbiased, anonymized, actionable insights in real time. We are really proud to join IDB in this project. For us, it is a further confirmation that technology can help shape a better society.”

Ivan Caballero, CEO at Citibeats

About IDB

We work to improve lives in Latin America and the Caribbean. Through financial and technical support for countries working to reduce poverty and inequality, we help improve health and education, and advance infrastructure. Our aim is to achieve development in a sustainable, climate-friendly way. With a history dating back to 1959, today we are the 1959, today we are the leading source of development financing for Latin America and the Caribbean. We provide loans, grants, and technical assistance; and we conduct extensive research. We maintain a strong commitment to achieving measurable results and the highest standards of integrity, transparency, and accountability.

The IDB prioritizes social inclusion and equality; productivity and innovation; and regional economic integration in its development work across Latin America and the Caribbean. In doing so, it addresses the cross-cutting issues of gender equality and diversity; climate change and enviromental sustainability; and institutional capacity and the rule of law. Learn more about the Institutional Strategy here

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